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THE DISTRIBUTION MARKET
The Distribution Market© 2026
Cited by design.
Every channel is indexed with cost, effort, ramp time, and the apps that proved it works. No guesswork.
Ranked by number of apps that successfully used each channel
Real products, real revenue, real channels
Sorted by peak revenue. 60 apps tracked.
Bootstrapped, no outside funding.
Self-funded, founder-built, no VC.
Cluely$5M ARRUGC clipping
Cal AIacquiredApp StoreBannerbear$50K MRRProgrammatic SEO
Trends.vc$300K ARRNewsletterSee exactly what 25 founders did before you. Steal the playbook that fits your stage.
Start exploringPull a step-by-step channel spec into your next sprint. Cited, sourced, ready to ship.
Compare 65 channels by what they actually drove. Stop guessing which one to test next.
Every week, we surface a new proven growth playbook. Here’s what just dropped.
Cluely
NewCreator-employee distribution
“When one format hits, all 60 creators copy it — that day.”
Internal content coaches review every video and redirect creators in real time. When a format wins, the entire creator network is told to replicate it immediately. One winning hook becomes 60 simultaneous posts.
~80M views/month · daily cadence
See playbookCal AI
App Store optimization
“Apple weights recent velocity. Engineer the spike.”
Cal AI concentrated 150 creators posting in the same 7-day window. The velocity spike pushed it to #1 fitness/health. Organic discovery compounded on top at zero extra CAC.
#1 App Store fitness/health · 66K+ reviews
See playbook
Kleo
Webinar / live
“Demonstrate expertise first, then show the product, then ask for money.”
20 min pure education → 20 min live demo → 20 min pitch with hard scarcity: 500 spots at 50% lifetime discount. LinkedIn auto-notifies all followers. Kleo hit $30K MRR in 4 days from a single live.
$30K MRR in 4 days · single LinkedIn Live
See playbookHeadshotPro
Parallel launch experiments
“Press is a false signal. CVR is the north star.”
Danny launched HeadshotPro and Deep Agency on the same day. Deep Agency got the press. HeadshotPro had 10× higher CVR. He doubled down entirely. Marginal cost of the second product is near zero when the tech stack is shared.
10× CVR delta · full pivot in weeks
See playbookCopy the best Product Playbooks
Cal AI
Hubstaff
Retention.com
Spectorabeehiiv
GumroadMineaChatbase
Missive
Submagic
RB2B
SidekiqCrayoAppArmorCluely
Groove
MeetEdgarBrowserless
Dupe.com
Plausible AnalyticsHeadshotPro
Social Wizard
Castos
TypingMindNomad ListThe Pragmatic Engineer
Database School (Try Hard Studios)Drop Magic
FletchPMM
The Feed MediaCal AIHubstaffRetention.comSpectorabeehiivGumroadMineaChatbaseMissiveSubmagicRB2BSidekiqCrayoAppArmorCluelyGrooveMeetEdgarBrowserlessDupe.comPlausible AnalyticsHeadshotProSocial WizardCastosTypingMindNomad ListThe Pragmatic EngineerDatabase School (Try Hard Studios)Drop MagicFletchPMMThe Feed MediaCal AIHubstaffRetention.comSpectorabeehiivGumroadMineaChatbaseMissiveSubmagicRB2BSidekiqCrayoAppArmorCluelyGrooveMeetEdgarBrowserlessDupe.comPlausible AnalyticsHeadshotProSocial WizardCastosTypingMindNomad ListThe Pragmatic EngineerDatabase School (Try Hard Studios)Drop MagicFletchPMMThe Feed MediaCal AIHubstaffRetention.comSpectorabeehiivGumroadMineaChatbaseMissiveSubmagicRB2BSidekiqCrayoAppArmorCluelyGrooveMeetEdgarBrowserlessDupe.comPlausible AnalyticsHeadshotProSocial WizardCastosTypingMindNomad ListThe Pragmatic EngineerDatabase School (Try Hard Studios)Drop MagicFletchPMMThe Feed Media
Journable
Senja
TweetHunterBannerbearKleo
PckgrTestimonial.to
ScreenshotOne
Parakeet Chat
StandOut CV
Uneed
Prayer LockDataFast
Data Fetcher
Keepthescore.comTrends.vc
SiteGPTShipFast
Ness LabsAudioPen75 Day Challenge TrackerBulk Mockup
Resellbot
Floga
Build in Public Mastery
Starter Story
BlackTwist
BeplanJournableSenjaTweetHunterBannerbearKleoPckgrFeedbackPandaTestimonial.toScreenshotOneParakeet ChatStandOut CVUneedPrayer LockDataFastData FetcherKeepthescore.comTrends.vcSiteGPTShipFastNess LabsAudioPen75 Day Challenge TrackerBulk MockupResellbotFlogaBuild in Public MasteryStarter StoryBlackTwistBeplanJournableSenjaTweetHunterBannerbearKleoPckgrFeedbackPandaTestimonial.toScreenshotOneParakeet ChatStandOut CVUneedPrayer LockDataFastData FetcherKeepthescore.comTrends.vcSiteGPTShipFastNess LabsAudioPen75 Day Challenge TrackerBulk MockupResellbotFlogaBuild in Public MasteryStarter StoryBlackTwistBeplanJournableSenjaTweetHunterBannerbearKleoPckgrFeedbackPandaTestimonial.toScreenshotOneParakeet ChatStandOut CVUneedPrayer LockDataFastData FetcherKeepthescore.comTrends.vcSiteGPTShipFastNess LabsAudioPen75 Day Challenge TrackerBulk MockupResellbotFlogaBuild in Public MasteryStarter StoryBlackTwistBeplan